- Asses your personal profile, skills and values as the founder of the business,
- Analyse the constraints and requirements inherent in your project
- Ensure that there are no contradictions between the two :personal profile and business requirements
- Assess, if necessary, the gaps and corrective actions to be taken.
I- Self assessment
II- Analysis of project constraints
The product or service: its nature, its characteristics, its manufacturing or marketing process
The market: this can be new, fully mature, in decline, saturated, closed, not very solvent, very fragmented. The means to be implemented (manufacturing, marketing, communication, management, after-sales service, etc.) can lead to significant constraints.
Legislation: the existence of legal constraints (e.g. access to the profession, safety regulations, etc.) may determine the feasibility and viability of the project.
A long period of reflection must highlight these constraints.
III- Human/project coherence
The time, organization and skills required for the project, on the one hand,
Your personal assets and skills, on the other hand, will be an invaluable tool for you to make a decision:
Set up the company, or
Give up a project that presents too many risks, or
Postpone it to seek additional time, financial resources or training.